Randy Ritprasert — Product Designer

10+ years of designing what matters.

I design AI-driven and native products with deep experience in B2B and SaaS — turning complex workflows into intuitive experiences through user research and strategic design thinking.

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AI Product Design

Cloud Theory AI

Designed dashboard experiences with AI-generated summaries and improved design system efficiency as Staff Product Designer.

Enterprise Reporting

FloQast Reporting

Led end-to-end design of FloQast's Reporting product from concept through production launch as Senior Product Designer.

Design Systems Leadership

FloQast Platform

Managed a design systems team of 6, helped secure a $300K deal, and introduced Zeroheight integrated with Storybook.

Fintech Real Estate

Azibo

Led 0-to-1 product design as Founding Designer — built the design system, navigation, information architecture, and site structure from the ground up.

B2B/B2C Payroll

Intuit

Led 0-to-1 design of a new QuickBooks Payroll onboarding experience — a net-new setup flow built from the ground up for small business owners running payroll for the first time.

IoT Enterprise

Cisco IoT Center

Conducted in-person research with Tesla and Bush Brothers, then redesigned the IoT SaaS platform contributing to a 20% reduction in IT incidents.

Aviation Aerospace

NASA

Researched in-flight failures with pilots and designed prototype interfaces for the Boeing 777 simulator to support pilot testing and evaluation.

Team grew from 5 to 25 designers

Team Growth

Designers resigning under my leadership

Retention

Designers mentored across levels

Mentorship

Design process documented & standardized

Documentation

Team Building & Scaling

Managed a design systems team of 6 and supported 6 individual contributors across product design at FloQast. Mentored junior designers and provided ongoing direction and feedback.

Design Process & Systems

Created and standardized design process documentation to improve onboarding. Introduced Zeroheight integrated with Storybook to strengthen design-engineering collaboration.

Strategic Impact

Helped secure a $300K customer deal by designing an automated solution tailored to client needs. Facilitated design sprints and stakeholder workshops to prioritize high-impact solutions.

Cross-Functional Alignment

Partnered with engineering, product, and QA to align on design system adoption. Led weekly syncs and design critiques that became the bridge between design vision and production reality.

I'm Randy Ritprasert — a product designer with 10 years of experience across SaaS, Fintech, Aviation, Real Estate, and IoT. I specialize in applying user research and strategic design thinking to deliver impactful solutions across complex industries.

From designing Boeing 777 simulator interfaces at NASA to leading design systems teams at FloQast, I bring adaptability and a deep commitment to user-centered design. I'm passionate about growth-focused opportunities where I can expand my skills and drive meaningful experiences.

Location San Jose, CA
Experience 10+ Years
Education B.S. Industrial Design, SJSU
Email randyrits@gmail.com

Let's Build Something

Have a project worth designing?

I'm currently open to Staff and Principal product design roles, as well as meaningful contract work. If you're tackling a hard problem in SaaS, fintech, or AI — I'd love to hear about it.

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Based in San Jose, CA Available remote & hybrid Replies within 24 hours